Foundations
Non-purchase signals
A completed-sale record omits information about choices that did not become sales.
When it applies
Interpret absence alongside opportunity, availability and behaviour.
Sources
Relationships
- documented use · To
Demand signals
The Montblanc MVP and the event-intelligence proposal both examine signals that sales records alone do not preserve.
No compra no equivale a rechazo; el propio caso debe mantener separado concepto de MVP, readiness y resultado operativo. No afirmar un sistema global ya implantado.